BRUNSWICK BOWLING GRANTS STRIKEFORCE BOWLING LICENSE OF SHOES
Broadview, IL, August 30, 2010 – Brunswick Bowling announced on Thursday they will be terminating the licensing agreement with Dexter Shoe Company in December 2010. Dexter has been the official licensee of Brunswick’s shoe division for 14 years. Dexter will continue to offer Brunswick shoes through the 2010-2011 bowling season.
Strikeforce Bowling (doing business as KR Strikeforce) will become the new licensee of Brunswick’s bowling shoes effective January 1, 2011. KR Strikeforce has been the official licensee of Brunswick’s bags and accessories for 15 years. By adding the shoe line to this agreement it rounds out the bowling products offered by KR Strikeforce on behalf of Brunswick Bowling.
“Strikeforce Bowling is proud of its long-standing relationship with Brunswick and is excited to move ahead and expand our partnership,” said Brad Handelman, president of Strikeforce Bowling, LLC.
About Strikeforce Bowling
Strikeforce Bowling, LLC is a proven leader and innovator in bowling bags for more than 20 years. The privately held company is the exclusive licensee for Brunswick bags and accessories and is headquartered in Broadview, Illinois. For additional information on Strikeforce Bowling, LLC or the products they offer visit www.krstrikeforce.com or call (800) 297-8555.
About Brunswick Bowling & Billiards
Headquartered in Lake Forest, Ill., Brunswick Corporation has been a leader in the recreation business for more than 160 years. Founded in 1845 to make billiards tables, Brunswick Corporation is a Fortune 500 company and the leader in bringing Genuine Ingenuity™ to everything it makes. Brunswick Bowling & Billiards, one of the largest operators of full-service bowling and family recreation centers in North America, is a full-line supplier of bowling equipment, supplies and consumer products, and designs billiards tables and accessories. For more information, visit their Web site at www.brunswickbowling.com.